Where to Spend, What to Skip: Marketing Moves That Generate Higher ROI
Believe it or not, PPC automation was around long before the days…
How AI Really Weighs Your Links (Analysis Of 35,000 Datapoints)
Before we jump in: I hate to brag, but I will say…
How People Really Use LLMs And What That Means For Publishers
OpenAI released the largest study to date on how users really use ChatGPT.…
From Loyalty To Fandom – How Brandoms Are Redefining Engagement
This excerpt is from “Transforming Customer-Brand Relationships” by Christina Garnett ©2025 and…
OpenAI Launches Sora iOS App Alongside Sora 2 Video Model
OpenAI launched the Sora iOS app, beginning an invite-based rollout in the…
What OpenAI’s Research Reveals About The Future Of AI Search
The launch of ChatGPT in 2022 didn’t so much cause a shift…
Google AI Mode Gets Visual + Conversational Image Search
Google announced that AI Mode now supports visual search, letting you use…
The Impact Of AI Overviews & How Publishers Need To Adapt
Google rolled out AI Overviews to all U.S. users in May 2024.…
Brave Introduces Ask Brave, A Unified AI Search Interface
Brave is rolling out Ask Brave, a unified search tool that combines…