Ex-Google Engineer Launches Athena For AI Search Visibility
A former Google Search engineer is betting on the end of traditional…
Brand Bias For Visibility In Search & LLMs With Stephen Kenwright
I recently saw Stephen Kenwright speak at a small Sistrix event in…
Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers
Google is rolling out two enhancements to AI Mode in Labs: Gemini…
Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services
Anthropic announced a new Financial Analysis Solution powered by its Claude 4…
Meta Follows YouTube In Crackdown On Unoriginal Content
Meta announced that it will implement stronger measures against accounts sharing “unoriginal”…
Nearly 8 In 10 Americans Use ChatGPT For Search, Adobe Finds
A new report from Adobe states that 77% of Americans who use…
OpenAI Quietly Adds Shopify As A Shopping Search Partner
OpenAI has quietly added Shopify as a third-party search partner to help…
What AI Overviews Mean For Search, SEO & Brand Trust
If you’ve been affected by AI Overviews, traffic drops, or feel uncertain…
OpenAI And Perplexity Set To Battle Google For Browser Dominance
Credible rumors are circulating that OpenAI is developing a browser. However, the…