SISTRIX Reports Sharp Drop In ChatGPT Web Searches
SISTRIX reports that ChatGPT is triggering live web searches far less often…
Are AI Search Summaries Making Evergreen Articles Obsolete?
Ahrefs’ Tim Soulo recently posted that AI is making publishing evergreen content…
And The Truth? This Writing Style Screams AI
Six months ago, you could spot AI-generated text by its polished grammar,…
Most Americans Want AI Labels, Few Trust Detection
A new Pew Research Center survey reveals a gap between people’s desire…
How To Grow Brand Awareness When Traffic Stalls
This post was sponsored by AdRoll. The opinions expressed in this article…
AI Agents & The Future Of Content Strategy (Part 3)
For years, the SEO equation appeared to be a fixed and unchanging…
Google Brings AI Mode To Chrome’s Address Bar
Google is rolling out AI Mode to the address bar in Chrome…
Directed Bias Attacks On Brands?
Before we dig in, some context. What follows is hypothetical. I don’t engage…
How To Measure Brand Marketing Efforts (And Prove Their ROI)
Brand marketing is often the silent driver behind successful digital campaigns. People…