In need of operating an internet rip-off, how do you get somebody to willingly fork over $1 million? The magic occurs someplace between dumb luck and clever technique, says Wanda Urbanska, who does it frequently. She’s the director of philanthropy for North Carolina State College’s School of Engineering, and brings in massive presents for the college — however she’s additionally executed it for different causes, together with her PBS sequence, Easy Residing with Wanda Urbanska.
It doesn’t matter what you are elevating cash for, she says, the identical fundamental guidelines apply:
Rule 1: Do not let the zeroes faze you.
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